What are the best selling promotional products?

When looking at promotional products to compliment a marketing plan, where do you begin? It can be a little overwhelming at times since there are hundreds of thousands of options available. You want to make sure that the product you choose is something that is going to make an impression and something that will last, but most of all, it has to WOW the recipient.

So what are the best selling options out there right now? Here is a list that can help point you in the right direction. Based on all of the promotional items sold in Canada, here is the breakdown as a percentage per category:

Wearables/Apparel

30%

Writing Instruments

9%

Drinkware

7%

Calendar

6%

Desk/Office/Business Accessories

5%

Here are other breakdowns:

Textiles = 6%

Buttons/Badges/Ribbons/Stickers/Magnets = 5%

Sporting Goods = 4%

Plaques/Trophies = 4%

Travel Products = 2%

Jewellery/Clocks = 2%

Housewares = 1%

Games/Toys = 1%

Food Products = 2%

Electronic Products = 1%

Computer Products = 3%

Automotive Products= 2%

Leisure Products = 2%

Personal Products = $2%

Other = 2%

These are general categories since there are so many options available and they could be broken down even more. The above statistics give you a good idea of what categories most promotional marketing dollars in Canada are going to.